You may have heard this statement: “It’s not what you know, it’s who you know.” The second part of that statement is especially true. So, how do you get that “who you know” factor in your corner? Networking.
Whether you like meeting people face to face or prefer to connect electronically, there are a variety of networking tips and tricks that will help you become successful in your career.
Here are some of them.
Identify what networking style works best for you
There is no ‘one size fits all’ when it comes to networking. Different people are successful using different networking tactics. Introverts do not connect with people the same way extroverts do, so they shouldn’t try to match an extrovert’s networking style. It’s important to be comfortable and confident in how you reach out to others so you always put that best foot forward.
Ask questions and listen
Don’t be afraid to start a conversation. Ask open-ended questions that will allow you to build on the answers. Remember that networking is about building relationships, not just making contacts. People want to know that you have heard and appreciate their experience and what they have to say.
Use social media effectively
Today’s variety of social media platforms have something to offer every type of job seeker. Here are some ways you can effectively network in LinkedIn and Twitter.
LinkedIn: As a formal platform, LinkedIn should always be your starting point, no matter what part of the job search you’re wrapped up in. You can search by various factors including company or job title, and then reach out to professionals at those companies to connect with them. However, don’t send a resume until you’re asked.
Twitter: Research your target companies on Twitter, and follow any handles they have that are dedicated to recruiting so you can see when jobs are posted. Connect with recruiters or relevant hiring managers by liking, retweeting, or engaging with what they post. After two or three interactions, reach out directly to complement their posts and then start to build a rapport about working with them. When appropriate, send them back to your LinkedIn profile for more details.
Network in your workplace
Your co-workers may have much to offer to your career from right within your own company, and it’s perfectly allowable for you to network with them. Whether you’ve been at your current job for two months or two years, networking with fellow employees can help you grow in your current role or provide information that can help you step into a new one. The right mentor can make you aware of new opportunities that might not be posted at large.
Be ready to give your pitch always
You must be equipped to market yourself on the spot, no matter where you are. Know and be ready to communicate your strengths and what you can bring to the table. Prepare and practice your 30-second commercial (link).
Offer to help
As much as you seek help, offer same when called upon. Networking isn’t meant to be one-sided. It should provide value for both parties at some point. Look for ways to help your network, and they’ll readily want to help you in return. One option is to volunteer. You can work for a non-profit group that resonates with you and you’ll likely make strong, lasting connections with other volunteers.
Sometimes it isn’t about how you network, it’s simply about doing it regularly. Be willing to get out of your comfort zone and put yourself out there to connect with others, formally and informally, on a regular basis. Studies have proven you’ll be more successful if you do.
Stay in touch with your network
It’s not enough to make the first contact. The networking process does not end when the career event or job fair is over. Be sure to give and receive contact information. Following up with your network continues the relationships and preserves those connections. If you are on LinkedIn, for example, personalize the note field in the invitation to remind the connection of where you met.
In conclusion, your skills will get you started, but the connections you make through networking can help ensure a long and thriving career in whatever profession you pursue.
My name is Chigozie Japhet. I am a content writer, and a brand strategist. I like writing, reading, researching and watching football, especially my team, Man United. i believe in working hard, and also in relaxation as all work without play, makes Chigozie a dull boy.
